Creating Digital Tools For the Small/Medium Business (SMB) Customer

The Challenge

Unlike large enterprise customers who often host a dedicated suite of rating and shipping tools from their preferred vendor, small and medium-sized business (SMB) customers typically do not ship the volume that affords them deep discounts. Conversely, online rating tools geared towards the end-user consumer market, typically underserve the SMB customer who desire quicker completion times and a streamlined journey from rate retrieval to label creation.

The Opportunity

The SMB segment spent roughly ___ on shipping/logistic services in 20__ and that figure is expected to increase to __ by 20__. However, innovative entrants and new disruptive technologies  are enticing these customers with the promise of lower costs and simplified options. Voice of customer (VOC) feedback and user data confirm the SMB customer values quick time to completion (rate to label creation), simplified product/rating selection, and a _________ as their top 3 motivators in selecting a shipping vendor.

Solution

To add numbers to block list, tap on the Menu at the top left corner of the screen and from there tap on “Blocklist”. In the Block list, there will be three different ways to control text blocking, Sender, Series and Word. You can navigate between options by tapping on them or swiping left or right.

Result

To add numbers to block list, tap on the Menu at the top left corner of the screen and from there tap on “Blocklist”. In the Block list, there will be three different ways to control text blocking, Sender, Series and Word. You can navigate between options by tapping on them or swiping left or right.